retail and rental boutique

Set up baby registry

Little one on the way?

Shop Our Needs List!

Our needs list is rather small compared to others.  That’s because we truly believe that in the first eight weeks or so of life, babies don’t really need that much “stuff.” Start off simple and add as you see the need.

Shop for the first 8 weeks

Live in the SF Bay Area?

Come by to browse and get help from our knowledgable staff! We carry only safe, effective products for pregnancy, birth, infancy, and early childhood.

If it's in our store, it's been thoroughly vetted and you can buy it with confidence that it will support your body and your child's optimal wellness and development. We do nursing bra and baby carrier fittings too for the most ergonomic and comfortable fit.

1051 Valencia Street, San Francisco CA 94110

See what's in store

Rental equipment for expectant & new parents

Birth Tubs

AquaDoula Birth Tubs are available for those who want a heated, deep tub for use in labor and/or birth. We recommend that you make your reservation well in advance as we often "sell out" months ahead.

Rent a birth tub

TENS Machine

Transcutaneous Electrical Nerve Stimulation is a drug-free option available to assist with pain relief during labor. Our TENS are specific for labor with different settings for between and during contractions.

Rent a TENS machine


Hospital grade breastpumps are the strongest, most efficient & durable available. They effectively stimulate mamary glands to help maintain and increase breast milk production and output.

Rent a breastpump

Baby Scales

Professional Grade or Personal Use Baby Scales are available for parents of new babies. Professional scales can be used to track your baby’s growth and/or milk intake. Personal use ones track weigh gain only.

Rent a baby scale

Members save on all purchases + other perks!

Members save up to 33% off most classes, get access to free classes + support groups, and receive a 5% discount on every purchase of products.

Other benefits include borrowing books for FREE & 7-day trials of baby carriers. Become a member today and save!

Learn more about memberships